BEYONCE FOR H&M!!?!

21 Mar

beyonce for H&M beyonce models h&m bow down new track song mrs carter tour 2013

 

Well.. at first, I was mega excited to! But it’s not a collaboration which I think H&M do so well with other designers…

Today H&M proudly announced a new partnership for its summer campaign with global superstar Beyoncé. They said the entertainer, who kicks off her sold out Mrs. Carter Show World Tour on April 15, will appear in television and print ads featuring pieces from the H&M summer collection.

The print and outdoor billboards introduce “Beyoncé as Mrs. Carter in H&M”, the idea that all women can be all things: strong, vulnerable, sensual, maternal, fun, flirtatious…. (and of course shouldn’t forget to bow down to her of course *side eye*).

The clothing will be available beginning May in H&M stores worldwide and online, not sure if i can wait that long… *sigh*. I wonder if this will be a sell out just because Beyoncé is wearing it??

 

Erica xxxo

MY FASHION PICKS: 5 DAYS TO GO FOR RIHANNA FOR RIVERISLAND COLLECTION!! WARDROBE ‘MUST HAVE’ OUTFIT!!

28 Feb

RIHANNA FOR RIVER ISLAND OUTFIT LOOKBOOK PREVEIW OUTFIT OF THE DAY OOTD RIHANNAFORRIVERISLAND NAVY CROP TOP ZIP FRONT SKIRT WITH DENIM SHIRT DETAILL LACE FRONT BOOTS CROP TOP SPIKE NECKLACE

So there is 5 Days to go till Rihanna‘s Exclusive collection for River Island FINALLY hits store *cue a mosh pit of women*

Rihanna has revealed some of the product images of the pieces from her collection and I am already preparing outfits from this collection!!

Above is a Navy Crop top, Zip from skirt with Denim Shirt detail, Lace front Biker boots and  a spike necklace (necklace not in Rihanna collection).

To take a look at my favourite pieces from the collection Click Here.

If you haven’t already! make sure you sign up here to be one of the first to get access to buying the collection!!

STYLE STALKING: A LOOK TIE DYE FOR!!

23 Feb

STREET STYLE STREET FASHION STYLE STALKING STREET FASHION BOY LONDON TIE DYE VANS TRAINERS LEGGINGS DENIM JACKET

I take my regular trip outside of London to get some space, and I came across this gooorgeous girl!

I honestly couldn’t let her pass me after I eyed up her unique and trendy Outfit. I managed to Snap away at this gorgeous look as she grinned at me with a mouth full of metal *swoon*. As patronizing as this may sound, she was so little and was giggling her head of… I just wanted to put her in my pocket!

This outfit sure has got me in the mood for Spring to get it butt here!!

What is she wearing?

Vintage Denim Jacket (from her mum)

Boy London Tie Dye T-Shirt

Ebay Tie Die Leggings

Topshop Bag

Vans Trainers

“You Got PAPP’ED”

SCORE 7/10

RIHANNA FOR RIVER ISLAND: MY TOP 10 LOOKS!! AND FOOTWEAR PREVIEW!!

23 Feb

Rihanna for River Island LOGO

About 11 weeks ago, Rihanna teased us by posting up some Behind the scene (#BTS) images on Instagram of the her and the models on set shooting her much Anticipated collection for River Island!!

Last weekend Rihanna Headlined just about everywhere in response to her #RihannaforRiverIsland collection preview!

Although I expected Rihanna to emerge after the show in something a lil’ more.. erm, “Rihanna”. Her collection, in my opinion did not disappoint! I am a personal fan of Rihanna and deem her as a key Style Icon today for Fashion. Unlike many collaborations we see today, I can definitely say Rihanna’s personal fashion style is present in this collection.

I have decided to pull out my Top 10 Looks that I can definitely selling out this season, as well as earning  a place in my wardrobe!!

If you haven’t already! make sure you sign up here to be one of the first to get access to buying the collection!!

Rihannaforriverisland Rihanna for River Island Spring 13 6

MY FAVOURITE LOOK!! (Above)

Rihannaforriverisland Rihanna for River Island summer 13

Rihannaforriverisland Rihanna for River Island Spring 13 3

Rihannaforriverisland Rihanna for River Island Spring 13 2

Rihannaforriverisland Rihanna for River Island Spring 13 4

Rihannaforriverisland Rihanna for River Island summer 13 3

Rihannaforriverisland Rihanna for River Island Spring 13

Rihannaforriverisland Rihanna for River Island Spring 13 5

Rihannaforriverisland Rihanna for River Island Spring 13 7

 

Rihannaforriverisland Rihanna for River Island summer 13 2

And as if it couldn’t get more exciting…. Rihanna Revealed (below) a Sneak Preview of a pair of Ankle boots which will be available in the Rihanna for River Island Collection…

..I’m definitely jotting this down in my #Wishlist!! Having this is IMPERATIVE!! 

Rihanna for River Island Ankle boot preveiw instagram spring summer 2013 rihannaforriverisland

Also, if you haven’t had a chance to look at the Campaign Images, then here you go xxxo

Rihannaforriverisland Rihanna for River Island Campaign Pictures Continue reading 

MY PORTFOLIO: STYLE EXPERT IN PRIDE MAGAZINE FEB 2013!!

23 Feb

london fashion stylist erica matthews style expert pride magazine february 2013 valentines day outfit ideas

Publication: Pride Magazine Feb 2013

£100 Valentines Day Bargain Hunt ‘Style Expert’

 

As some of you know, I was pleased to reveal Pride Magazines Fashion Editor asked me to be a Style expert for this months £100 Bargain Hunt!

I found a gorgeous Rihanna Inspired look for the ladies to wear for Valentines Day!!

Here is a up close look at the pieces I chose which will be in store this season!!

 

primark black strappy heels london fashion stylist erica matthews style expert pride magazine february 2013 valentines day outfit ideas 3

Primark Strappy sandals £12.00

want to see me wearing them? (click here)

bling bracelet london fashion stylist erica matthews style expert pride magazine february 2013 valentines day outfit ideas 5

H&M Bracelet £9.99 *gassp*

Want to buy? (click here) Continue reading 

MY PORTFOLIO: FAULT MAGAZINE ‘TILT’!!

22 Feb

“Tilt”  FAULT Magazine 

Photographer: M Sitek Photography 
Model : Symara Templeman
Fashion Stylist : Erica Matthews
MUA : Rashida Blair

shot at Onefourteen studio

Here are my favourite shots from this editorial!

Fault Magazine Tilt

 Fishnet top Fishnet top by Katayoon High Waist knicker Shorts by American Apparel Coat by Natalia Kaut Hat by M&S Bracelets by Sarah Angold and Kenza Accessories Wedges by Jeffrey Campbell

Fault Magazine Tilt

Fishnet top Fishnet top by Katayoon High Waist knicker Coat by Natalia Kaut Hat by M&S Bracelets

Fault Magazine Tilt

White jacket and blue trousers Shirt by Natalia Kaut Hat by M&S

Trousers by Jennifer Morris Coat by Cameron Zigzal Shirt pin by Kenza Accessories Wedges by New Look Continue reading 

MY PORTFOLIO: GET SINGER LOLA RAE ‘ WATCH MY TING GO ‘ OUTFIT!!

22 Feb

Director : Y.O.C.F

Stylist: ME!! http://www.ericamatthews.co.uk

Make Up Artist: http://www.youtube.com/user/TheQueenH…

Hair Company: http://www.goodhairltd.com

Follow Lola Rae:

Follow Lola Rae on Twitter : http://www.twitter.com/lolaraemusic

Facebook : http://www.facebook.com/lolaraemusic

Download link: http://www.hulkshare.com/76o903vlf1ts

The much-anticipated music video for the infectious song ‘Watch My Ting Go’ is finally out!!

Directed by Y.O.C.F who have directed amazing videos such as ‘wonderful’ by Angel, grab your backstage pass and note-pad so you can find out exactly what Lola Rae was wearing in this video so you can look just as amazing as she did!!

p.s. Unless you walk around with a personal assistant who is going to hold a portable wind machine to your face, results may vary! 

Look 1

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So the Music video Starts of with this gooorgeous  red fringe dress!

This dress was £45.00 now £15.00 from Rare which you can still purchase directly from the store!!

The necklace is £11.99 and the Bangles are £10.00 which are both from Kenza Accessories (click here to go to the Kenza Store)

Look 2

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lola rae watch my ting go black fringe tassel dress topshop as seen on nicole scherzinger

This second look is a Limited edition Fringe dress from Topshop, as seen on celebrity Nicole Sherzinger!!

which unfortunately sold out!! But…

Circles Necklance

I teamed this fringe dress with a gold disc necklace £11.99 by Kenza Accessories which is still available!!

Unfortunately the ‘Fabulous’ Logo River Island £15.00 belt is sold out..

but they have gorgeous logo belts at the same price point!! (click here to buy)

Look 3

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This third look is shown very quickly in the music video, but by golly I love this dress to death!!

Lola Rae watch my ting go orange dress AQUA ORANGE DRESS ON ASOS

This Dress is From Aqua by Aqua!! you can now purchase it on ASOS for the fraction of the price (Click here to buy)!! Continue reading 

MY PORTFOLIO: ‘STRAWBERRY ROSE’ WITH RIO ROMAINE!

21 Feb

ANDROGYNY FASHION EDITORIAL RIO ROMAINE STRAWBERRY ROSE  70'S  COLOUR BLOCK NEON NATALIA KAUT

Shirt, Blazer, Trousers by Natalia Kaut

Shoes Stylists Own

 

ANDROGYNY FASHION EDITORIAL RIO ROMAINE STRAWBERRY ROSE  70'S  COLOUR BLOCK NEON

Top by Nancy Van Ostren

Blazer and trousers by Natalia Kaut

Shoes stylists own

ANDROGYNY FASHION EDITORIAL RIO ROMAINE STRAWBERRY ROSE  70'S  COLOUR BLOCK NEON

Shirt and trousers by Natalia Kaut

Vintage Blazer by Beyond Retro

Ring Stylists Own Continue reading 

FASHION PICKS: I LOVE THIS BAG!!!

21 Feb

SPRING SUMMER 13 TREND AFRICAN PRINT BAG Diva Delicious

African Designer Diva Delicious go by the phrase ‘Don’t fit in, Stand Out!!!!!’

http://www.facebook.com/pages/Diva-Delicious/82072105813

I love this Spring Summer 13 Bag!

It’s perfect for; laptops, ipads, files, documents…etc

MY PORTFOLIO: MODEL JADA SEZER FEATURED IN USA’S LEADING PLUS SIZE MAGAZINE!!

21 Jan

jada_jan13_1_FINAL

 Publication: Plus Model Magazine JAN 2013

Photography by Condry Calvin Mlilo
Fashion Stylist: Erica Matthews
Makeup Artist Rina Begum
Hair Stylist: Teresa Peh
http://www.plus-model-mag.com/

youtube behind the scenes PLUS MODEL MAGAZINE model jada sezer plus size fashion

P.s. that’s me in the pic on the left..

Behind the scenes VIDEO: http://bit.ly/136Rv7T
Videography: Steve J Todd Philosophia Media

 An old friend of mine Jada Sezer contacted me not only telling me the good news that she was asked to feature in America’s leading Plus Size magazine, but she wanted me to style her for the spread!

As you can imagine, I was excited to do this. Styling cosmopolitan magazines regular Philomena Kwao had been the only plus size model I had worked with before! And lets not kid ourselves.. Jada is absolutely gooooorgeous!

*draws an hourglass shape with my hands*

So here are some up close and personal shots of Jada Sezer a.k.a. face of London Plus size Fashion week!!

jada_jan13_2FINAL

Vintage Dress from Beyond retro

Earrings from Portobello Market

Ring stylists own Continue reading 

MY PORTFOLIO: OK MAGAZINE!!

16 Jan

page 1

Publication: OK Magazine Nigeria 
Designer: House House-Of Adjeiwaah 
Jewellery by Pebble London

Creative Director/Fashion Stylist: Erica Matthews
Photographer: IAMMSD
Hair Stylist: Kara Matthews Graham
Make up artist: Nancy Wru Mua

page 2

page 3

Behind the Scenes #BTS

 

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The gooorgeous ‘Press on’ Ombre nails!!

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Gorgeous Make-up with Ombre lips to tie in with the nails!!

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Wig Styled and Made by Kara Graham

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MY PORTFOLIO: BEAUTY EDITORIAL ‘DARK ROOM SWEET LIES’!!

11 Jan

beauty editorial dark room sweet lies photographer rio romain fashion styled by erica matthews

‘Dark Room Sweet Lies’

Photography: Rio-Romaine
Stylist: Erica Matthews
Make Up and Hair : Jessica Hunte

beauty editorial dark room sweet lies photographer rio romain fashion styled by erica matthews

Earrings Stylists own

Necklace by Kenza Accessories

beauty editorial dark room sweet lies photographer rio romain fashion styled by erica matthews

Sunglasses and Necklace Stylists own

beauty editorial dark room sweet lies photographer rio romain fashion styled by erica matthews

Earrings and Necklace Stylists own

Hope you enjoyed xxxo

MY PORTFOLIO: MY CLIENT AT BRITISH HAIRDRESSING AWARDS ‘BEST DRESSED GALLERY’!!

28 Nov

481759_10151335463415921_1063077344_n

 

I was very happy when I was asked to style Sharleen for the British Hairdressing Awards. Sharleen is the M.D. and Founder of a London Based PR and Marketing company called Unleashed Potential who looks after brands such as L’Oreal, Cloud Nine, RedKen, Strands and many many more!

She wanted a simple, girly but elegant look. this dress is by Katayoon, her clutch was from accessorize and the earrings were my own. Loads of Creatives attend this event.. so i was super happy when she was papped and put in their official gallery as best dressed!

Hope you enjoyed xxxo

MY PORTFOLIO: FAULT MAGAZINE EDITORIAL ‘MYSTERY’ WITH RIO ROMAINE!!

27 Nov

 

 

Publication: Fault Magazine ‘Mystery’

Photography: Rio-Romaine

Stylist: Erica Matthews

Make Up and Hair : Jessica Hunte

Model: Kathleen @ Premier Models

 

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Continue reading 

MY PORTFOLIO: FASHION EDITORIAL IN STATUS MAGAZINE ‘THE NIGHTLIFE’ ISSUE!!

16 Nov

 Publication: Status Magazine ‘The nightlife Issue’

Photographer: Gabor Szanti 

Assistant Photographer: Margarita Lievano 

Fashion/creative Stylist: Erica Matthews

Make up Artist: Chanel Boateng 

Hair stylist: Viktoria Toth

Models: Genivieve & Addison D1 Models

 

WOOP WOOP!! My own Fashion Styling work has finally hit abroad!!

Grab your backstage pass to behind the scenes of my fashion editorial in Status Magazine, USA!!

Here is a look at the moodboard for ‘City is Alive’ and our gorgeous models from D1!!

Here is the looks for the opening double page spread for the Fashion editorial.

Designers: Simone Rocha @ Topshop, Beyond Retro, American apparel,

2nd Day & Maria Nilsdotter both @ Varg PR, 

Lilla Balazs,  & Mark Charles. Continue reading 

GUIDE: POSE LIKE A MODEL THIS CHRISTMAS!!

16 Nov

I think it’s eeeeeeessential that we know how to pose… Tis’ the season to sparkle and we are going to see more camera’s in our face than Kerry Katona after her newspaper headliner exposing her drug abuse!! LOOOOL!

So to always look great in pictures I thought i could cover some basic tips on how to look taller, slimmer and more glamorous in your images.


I think the hands on the hips is EVERYBODY’s first pose courteously of Beyoncé… whether we are at a  photoshoot, Getting street style snapped or we are on a night out.. it just feels so natural to pose like a DIVA.

Like Tyra shows (minus the ponytail… i beg of you) make sure there is leeeength in your neck, this can also give you that ‘model’ height and prevent you from having no neck syndrome!!

Continue reading 

VARG PR’S PRESS DAY LETS US SAY HELLO TO SPRING SUMMER ’13 IN STYLE!!

15 Nov

 

YAAAAAY!! Calling all lovers of fashion! Nothing is going to warm up your winter day like a backstage pass to Varg PR’s Spring Summer 2013 Press day!! Full of bright colours, photographic print, Peplum detail and goooorgeous summer knitwear!!

 

Here is Gudren Sjoden‘s spring summer 2013 collection which in my opinion is a little different to the other collection I have seen.

I instantly fell in love with the A-Line Style striped dress and a few others pieces.. will definitely try to get my claws into them!!

   

Here is a goooorgeous colour block style dress from DAGMAR! I love the Neon, the detail in the knit and of coooourse the cut-out detailing!!


Here is the whole of Dagmars spring summer 2013 collection… Neon green/yellow… sultry sea blues…. and mouth-watering Coral!! Oh YAY for SUMMER!!

One of the gorge’ press officers mentioned that this collection reminded them of the seaside.. and weirdly… it did…

I love the Mix of the summer knitwear and the lightweight printed pieces in this collection… *Swoon*  *thinks of seaside*

 

…So you look at this jumper, and you automatically think knit right?

Well what I love about Dagmar is that they always produce some ECO-Friendly pieces and this jumper is made from 100% recycled denim!!

HOW AMAAAZING IS THIS jumper!!??! Plus its is soft as hell!   

Stylein had a goooorgeous rail of clothes, but I can’t seem to find the pic!! But here is a Jacket I couldn’t keep my eyes of!!

    

This Collection offered pieces which you could mix and match.. me and gorge’ press officer Ellis couldn’t stop talking about this playsuit!! Ellis looked gooorgeous in it for the housewarming!!

*cue trumpets and red carpet* 

Now THIS was my fav’ piece of the day! 2ND day have done it again.. a dress to DIE for!! Embellishment Radar went OF THE HOOK with this one!! What a beautiful blend of embellishment, Neon colours and a way to show of skin tastefully!! I just loooove the bralette detailing, the way this dress is made is OH SO flattering to the female body!! I must admit if you haven’t noticed already.. I want one NOW!!! Continue reading 

STREET STYLE “STYLE STALKING” IS BACK!!

15 Nov

So I have heard of Vintage but this was pure “Va Va Vooom” Vintage!!

I had to stop this Fashionista on Oxford Street! I have a Radar for Embellishment and my Meter was doing overload!!

It was Vintage, on Vintage  with Vintage Stepping in Vintage and i just had to pap this look!!

What I especially loved about this dress and Jacket combo is that it’s my ideal day to night look!!

 

What is she wearing? 

Well… Everything was beyond retro!! so its wise to head of to brick Lane and have a dig around all the Vintage stores!!

 

Want her nails?

Here’s a tip on how to get her nails!!

Barry M Nail Polish Matt White – £2.99 – Superdrug

 

… then when polish is dry overlay the  nails with this GEEENIUS PRODUCT!!..

Bling Candy Sprinkles by Elegant touch – £5.49 – Superdrug

(photo taken from filthygorgeousmakeup.blogspot.co.uk)

 

So if you guys love her look, make sure you head down to Brick and then make a pit stop at Superdrug to finish of this gorgeous look!!

“You Got PAP’ED”

SCORE 9/10

 

WHAT IS MY BODY SHAPE? HOW DO I DRESS FOR IT?

12 Nov

When styling, one of the basics is working out what body shape you or the person you’re styling (client) is. This basic information will help you find the right look that will bring the best out of you or your client.

So what are the different body shapes?

 

Pear

This body shape is also known as the triangle. This is the most common body shape for women.

How do I know if I’m Pear shaped?

  • Your hips are wider than your shoulders
  • Usually a slender upper body
  • Full hips and bum

How do I style a Pear body shape?

  • Use the trick of colour shifting. Using darker colours causes an illusion of slimming down body parts. Choose darker colours on the bottom half.
  • Use Neck jewellery to take the focus to the top half of the body.
  • Using wide necks and ‘V’ necks help to broaden the shoulders.
  • Use Empire Cuts and ‘A’ Line dresses/skirts help to camouflage wide hips.
  • If you were to eat some Krispy Kreme Doughnuts… it would go straight to your thighs and bum

Beyoncé – Pear Shape

Another Body shape connected with pear shape is the:

Inverted triangle

This is where the Shoulders are wider than the hips; this is usually accompanied with a medium to large bust.

You style this in reverse of the pear shape. Dark colours are worn on the top. The use of low and narrow necklines and shoulder pads will help to narrow the appearance of shoulders.

Jessica Alba – Inverted Triangle 

Hourglass

This body shape is also known as ‘Curvy’ *grrr*. This is the most desired body shape to the female… and yes ladies.. MALE race!

How do I know if I’m hourglass shaped?

  • Equal shoulders and hips
  • Usually medium to full breasts
  • Well Defined waist
  • IF you were to feast on KFC for a Few days… It would go straight to your breast or thighs and bum

How do I style an hourglass body shape?

  • This body shape has the upper-hand in wearing fitted clothes… it definitely gives a more ‘classy look’ so definitely use fitted dresses or pencil skirts etc.
  • Use waist belts or clothes with waist definition i.e. ‘A’ Line dress.
  • The use of a shift dresses are also flattering especially if you want to minimize the hips.
  • ‘V’ neck lines are also A must.

Kim Kardashian - Hour Glass Continue reading 

IM HEAD OVER HEELS!!!

11 Nov

KAT MACONIE 

VELMA ANKLE BOOTS IN BLACK

£260.00

Then and Now Shop click Here 

It was love at first sight with these heels!! *faints* I will be adding this to my Xmas Wishlist!!!

xxxo

KOHATU AND PETROS PRESSDAY!!

11 Nov

Kohatu + Petros are a Beautifully unique and contemporary jewelery brand providing bracelets, earrings and necklaces.

This gooorgeous chic Jewellery store is tucked away in Marylbone (London), where they hand-make their jewellery. They use a wide range of Unique semi-precious gemstones and Italian gold and silver chains in their collection.

Best of all my fellow Jewellery lovers.. their collections are always ‘limited editions’ which are bang on trend as each collection is created to reflect the colours, fashion trends and moods of the seasons.

The founders and Designers of the Brand Joanna Salmond and Varney Polydor Just recently held another press day where they welcomed another designer brand into their store Tomasz Donocik whose pieces I have pulled before).

I saw press images from Magazines such as Bazaar etc. and I also spotted a piece which was worn by gorge Celebrity Shingai Shoniwa from the Noisettes in the Evening Standard.

Here’s your backstage pass…

I love the Versatility in the pieces Kohatu and Petros make… whether you want to go for a simple look or prefer a more layered/dramatic look, they have exactly what you need!!

I was especially woo’ed by their bracelets! I love layering my bracelets and rings, they offer the widest range I have ever seen of unique beaded bracelets and fine Italian Silver bracelets. Even if it’s from a different collection, they still elegantly compliment each other.

 I L…O…V…E.. The bracelet I got gifted.

The attention to detail is amazing.. each bracelet has a unique signature gold bead and a few of them have the charm on the bracelet (like above) which is the brands logo.

Rings that look amaaazing layered…. *swooon*

Here are some of my favourite necklaces! I love the rich colours of the beads, and because the cut of the stones all the necklaces glisten *bling bliiing*

..Some more gorgeous rings!!

Designers Joanna Salmond and Varney Polydor (photo taken from the Retail Jeweller)

Website: www.kohatuandpetros.com

58 Chiltern Street  London, Marylebone, London W1U 7QZ
020 7486 7737

MY PORTFOLIO: FASHION EDITORIAL IN PRIDE MAGAZINE NOVEMBER 2012

9 Nov

black model Pride Magazine Kaleidoscope fashion editorial

Publication: Pride Magazine ‘Kaleidoscope’ 

Creative Director: Chanel Boateng
Photographer: Gabor Szantai
Art & Fashion Director/Styling: Erica Matthews
Make-up: Chanel Boateng
Hair Stylist: Kasia Fortuna

black model Pride Magazine Kaleidoscope fashion editorial  black model Pride Magazine Kaleidoscope fashion editorial  black model Pride Magazine Kaleidoscope fashion editorial  black model Pride Magazine Kaleidoscope fashion editorial

MY PORTFOLIO: CELEBRITY SHINGAI SHONIWA FOR BLACK HAIR MAGAZINE!!

6 Nov

shingai black hair cover

Publication: Black Hair Magazine December/January 2012

Celebrity: Shingai Shoniwa from the Noisettes

Photographer: Joseph Sinclair
Fashion Stylist: Erica Matthews
Make-up Artist: Jayne Williams
Hair Stylist: Charlotte Mensah
Nail Technician: Michelle Duberry @ Nice Nails Baby

Hey guys, As some of you know I have been working recently with Shingai Shoniwa from the Noisettes. Here is your exclusive behind the scenes to our shoot which made cover of Black Hair Magazine December/January 2012!! *crowd of women cheer*

Shingai shoniwa black hair magazine Natalia kaut 2012

The moodboard for this shoot was Neons, Colour-pop with a splash of tribal!!

This of course was right up my alley! I loooove a bit of colour especially on dark skin!

Above you can see pieces from designers; Helen Steele, Kandee Shoes, Misguided at B-PR, Natalia Kaut, New Look and Pebble London. Continue reading 

BEAUTY BOX: BRING THE SUN WHEREVER YOU GO THIS SEASON WITH BENEFIT SUN BEAM!!

6 Nov

We didn’t have much of  a summer this year and we were whipped into bitter autumn at the snap of a finger!!

So why not choose to bring that summer sun glow with you wherever you go with Benefit cosmetics amazing product Sun beam!!

Glowing skin is known to help you to look healthy, hydrated, full of  life and younger!!

I love the fact that I can cut corners and have an instant boost with this ONE PRODUCT!! *crowd of women cheer*

Above are the products in my Make-up bag that Make-up artist Kara Graham used to create my natural Glowing look for the wella trend awards 2012 I was styling Shingai Shoniwa from the noisettes for!! 

(from left, clockwise) Urban Decay Naked Palette 1, Sleek Au Naturel, Sleek Molten Metal, Fashion Secret Gel Liner, Fashionistaa Supermodel Lengthening (I LOOOVE THISSSS), Mac Matte blusher Raisen, Benefit Cosmetic Flawless oxygen Wow, Sleek ‘Hide it’ Concealer.

Benefit Cosmetics dark skin Sun beam Review Fashion stylist Erica Matthews

What I love about this product is its simplicity.. it can be used to highlight on the cheeks, cheekbones, brow-bone and nose. This product also offers easy on-the-go application with its nail varnish brush.

This product is small and therefore easy to carry on the go in your make-up bag, handbag and even your smallest clutch!! 

The style & Beauty doctor

The simplicity of this product is a reliable ‘what you see is what you get’ product… I have seen a lot of reviews on this product for lighter skin tones… but you can see that it doesn’t make me look grey like many ‘bronzing’ products tend to go!!

working in fashion.. sleep is like Gold dust.. so on days I am exhausted from work, this product truly fools my team!! In fact… I’m not quite sure how I was able to do without this product before.. LOL!! 

I have had this item for a few months.. and It is still full!! So retailing for £18.50 this is a MUST HAVE!!

Click here to buy yours!!

I give this product…

SCORE 10/10

it truly gets my thumbs up!!

Enjoy the glow!! xxxo

 

Benefit Cosmetics Sun beam Review Fashion stylist Erica Matthews

Benefit Cosmetics Sun beam Review Fashion stylist Erica Matthews

BLACK HAIR MAGAZINE REVEAL NEW COVER WITH CELEBRITY SHINGAI SHONIWA FROM THE NOISETTES STYLED BY ME!!

5 Nov

Black hair Magazine revealed the new cover for the December January 12/13 issue which stars Celeb fashion icon Shingai Shoniwa from the Noisettes on the cover.. and i’m proud to say this beaut’ was Fashion styled by me!

Photographer: Joseph Sinclair

Fashion stylist: Erica Matthews

Make-up Artist: Jayne Williams

Hair stylist: Charlotte Mensah

Nail Technician: Michelle Duberry @ Nice nails baby

Issue is out november 8th!! MAKE SURE YOU GRAB YOUR COPY om how to get the cover look and more looks I styled!!

Enjoy xxxo

MY PORTFOLIO: CELEBRITY SHINGAI SHONIWA AT WELLA TREND VISION AWARDS!!

9 Oct

I grew up always hearing about the hair company Wella, so when I was asked to style Shingai Shoniwa for the Uk Wella Trend Vision Awards 2012 I was over the moon!!

The award show was  hosted by gorge Reggie Yates and the Noisettes (being the surprise entertainment) graced the stage twice that night!!

So here’s your backstage pass for a Sneakier peek into what was going on at the event and behind the scenes!!

 

So when I got to the Roundhouse, it was wristband time and I was shown to the dressing rooms where I could set up.

I even got a viewing of Reggie Rehearsing for the show.

 

Here is a look at Shingai’s dressing room with all the gorgeous clothes, jewelry and heels I brought for her to perform in!

 

So this was the first look for the ‘Big reveal’ of the Noisettes!

Here Shingai is wearing designers Amber Hards and Natalia Kaut.

 

 

After a delicious food break… it was showtime again!

 

Here Shingai was wearing a type of outfit which is called ‘Tear away’ which is having two or more outfits in one look. When a performer removes/tears away an item of clothing etc. another outfit is revealed.

Here Shingai is wearing Natalia Kaut, Pebble London and B-PR.

 

In this shot, Dan Smith is wearing a Electric blue Suit from Topman.

 

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..Here is look two!! 

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Here is a Shot of Shingai doing her thing, with amazing drummer Toby in the background rocking it out!!

 

Hope you enjoyed!! xxxo

MY PORTFOLIO: CELEBRITY SHINGAI SHONIWA AT RAFFLES MEMBERS CLUB!!

23 Sep

I Also had the Pleasure of dressing Shingai Shoniwa for a Members Event at a Chic Club Called Raffles! 

Shingai was draped in another gooorgeous William Vintage Dress paired with a quirky Neon Sass and bide Belt!

Here are some lovely press shots of her performing!

Enjoy!! xxxo

MY PORTFOLIO: SHINGAI SHONIWA FROM THE NOISETTES AT PALLADIUM VISIONS PARTY HOSTED BY STEPHEN WEBSTER!!

19 Sep


As if London Fashion week wasn’t enough of a buzz.. I styled Shingai Shoniwa in her William vintage dress!

Gorgeous cuff and necklace (worn as head piece) was from stephen webster, shoes stylist own!! she absolutely rocked it!!

..And HOORAAH!! I found this look on Cosmopolitan Magazines Website!!

xxxo

MY PORTFOLIO: CELEBRITY SHINGAI SHONIWA FROM THE NOISETTES DAY 1 LONDON FASHION WEEK 2012!!

15 Sep

I had the Pleasure of styling Shingai for several events on Day 1 of LFW 2012.. take a look at some of her looks and where it’s from!!

 Shingai Shoniwa from the Noisettes at PPQ London Fashion Week 2012

Designer: PPQ, Kzeniya Bags, Gogo Philip, Kurt Geiger Carvela.

Playsuit by PPQ AW12

Shingai Shoniwa at ‘Joseph Anton’ By Salman Rushdie Book Launch

Designers: PPQ, Sass and Bide, Gogo Philip.

Source: http://musicfashionland.com/category/sass-bide/

I also received a Feature on music fashionland website!!

Shingai Shoniwa DJ’ing at Mawi Jewelery London Fashion week Afterparty

Designers: PPQ, Sass and Bide, Mawi Jewellery.

Playsuit by PPQ SS12

Hope you enjoyed!! xxxo

MY PORTFOLIO: BEAUTY EDITORIAL IN PRIDE MAGAZINE OCTOBER 2012!!

11 Sep

Beauty Look: Smoking Hot.

Designers: Sarah Angold, Ivory Fist, RFA Beauty.

Publication: Pride Magazine Sept 2012
Title: Diana Ross Fever

Photography: Karl Lake
Hair: Angela Plummer

Make-Up Artist: Joy Adenuga
Fashion Stylist: Erica Matthews 
Model: Janita Francis

I was happy when I received the news that Pride Magazine had published a Beauty Editorial I styled in there October 2012 Issue!!

Here is a up-close and personal look at all the shots from this editorial!!

Backstage Shot of Smoking Hot!!…

Beauty Look: Tantilising Turquoise and Only gold Allowed.

Designers: Dania Bailey, Tina Lobondi, Fantasyme Jewelery and Ivory Fist.

Behind the scene shot of Tantilising Turquoise!!

Behind the scene shot of Only gold Allowed!!

Beauty Look: Purple Love.

Designers: Sarah Angold, Ivory fist and RFA Beauty.

Behind the scene shot of Purple Love!!

I hope you enjoyed!! now take a closer look at all the shots individually!! 

Enjoy xxxo

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